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The Hidden Cost of Unreadable Barcodes: Why That Beep Matters More Than You Think


Industrial Print Specialists
Industrial Print Specialists

You’re in a rush at the self-checkout. You scan your item—beep. All good. Next one—nothing. You twist, tilt, swipe again. Still nothing. A staff member comes over, manually enters the code, and you're on your way. Minor inconvenience, right?

But what if I told you that unreadable barcodes like that are quietly draining money from businesses across the UK—every single day?


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The Barcode Breakdown

Barcodes are the unsung heroes of retail. They speed up checkouts, track inventory, and reduce human error. But when they don’t scan—due to damage, poor printing, or packaging design flaws—they create a ripple effect of inefficiencies:

  • Lost time at tills (especially during peak hours)

  • Manual entry errors leading to incorrect pricing

  • Stock inaccuracies that mess with reordering

  • Customer frustration (and potential walkouts)


The Real-World Impact

In large retail chains, unreadable barcodes can cost thousands per week in lost productivity and mis-scans. For smaller businesses, it’s even more critical—every second and every penny counts.

And it’s not just retail. Warehouses, logistics firms, and even NHS supply chains rely on barcodes. A single unreadable label on a medical device or shipment can delay operations or lead to costly mistakes.


Why It’s Happening More Often

  • Cheap or worn-out printers producing low-contrast or smudged codes

  • Poor packaging design where barcodes are curved, glossy, or obscured

  • Environmental wear—think condensation, dirt, or fading in transit

  • Lack of quality control in outsourced manufacturing


What Can Be Done?

If you’re a business owner or supply chain manager, here’s how to fight back:

  • ✅ Use barcode verification tools to test readability before products ship

  • ✅ Invest in better printing equipment or switch to thermal printers

  • ✅ Train staff to spot and report recurring barcode issues

  • ✅ Design packaging with scanning in mind—flat, matte surfaces work best


The Bottom Line

Unreadable barcodes might seem like a small annoyance, but they add up—costing time, money, and customer satisfaction. In a world where efficiency is everything, that little beep (or lack of it) matters more than ever.


Looking for printheads?


Come and checkout our store we offer an express delivery on a more extensive range of printheads and platen rollers. And if you cant find what you are looking for we pride ourselves in hunting down hard to find items outside of this guarantee, we love a challenge.


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With over 40 years of hands-on experience, we’re the go-to experts for thermal printer repairs across the UK. We work with leading brands like IntermecHoneywell, and Zebra, and we understand how critical these devices are to your business. Our goal? To get you back up and running – fast.

 
 
 

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Mayflower Atlantic Limited trading as PRINTPRIORITIES

Company No: 16191161

VAT No: 484 1826 69

35 Betsy Lane

Bransgore

Christchurch

BH23 8AQ

Tel: 07920 801120

Opening Hours: 9am - 7pm

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